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COPYWRITING SERVICES

Guide Pricelist for 2022

Please note that no two products, audiences or projects are the same, so the prices below are estimates rather than fixed prices. Please contact me by email if you would like a precise quote for your specific project!

$800

Initial Research

1 week turnaround

This is essential for every client I work with—I won’t take on copywriting projects without it. This phase only needs to be completed once per client.

Includes:
  • 2x 90m client deep-dives
  • 5-10 customer interviews
  • Audience surveys and polls (where appropriate)

$2000

Sales Page

2 week turnaround

This is often the first project I take on for new clients because it’s the most thorough marketing asset and can be used as a foundation for all other copy.

Includes:
  • Messaging strategy / structure
  • Long-form draft with two review stages before final approval
  • Wireframe to support the design and build stage

+$800 for simple (minimalist) design and build on WP/Divi or Teachable

$700

Landing Page

1 week turnaround

Shorter than product sales pages, landing pages cover any page where the CTA is a free asset (webinars, lead magnets, free products, etc).

Includes:
  • Messaging strategy / structure
  • Full draft with two review stages before final approval
  • Wireframe to support the design and build stage

+$500 for simple (minimalist) design and build on WP/Divi or Teachable

$500

Nurture Sequence

1 week turnaround

These emails build trust after someone joins your list, preparing them for future sales emails. The purpose is to provide free value and establish authority.

Includes:
  • 1x 60m client interview
  • Messaging strategy
  • 5x nurture emails

50% off if I’ve already written the sales page copy for this product

+$200 for setting up the actual email sequence in ConvertKit or MailChimp

$900

Sales Sequence

1-2 week turnaround

Requires a nurture sequence (no cold pitching!). The purpose of these emails is to make the pitch, handle objections and get warm traffic to the sales page.

Includes:
  • 1x 60m client interview
  • Messaging strategy
  • 10x sales emails

50% off if I’ve already written the sales page copy for this product

+$350 for setting up the actual email sequence in ConvertKit or MailChimp

$80/h

1:1 Consultations

Live via Zoom

For ad hoc support, I offer live sessions on Zoom each week to discuss messaging strategy and copy.

Includes:
  • 30m, 60m or 90m sessions
  • Messaging / strategy advice
  • Feedback on existing copy